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Define the Hawthorne effect and its relevance to unobtrusive research.

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All research projects face the risk of i...

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How can a researcher avoid instability in the coding procedures?


A) By avoiding simple coding errors
B) By ignoring ambiguities in the text
C) By having all the coders code together
D) By altering the original data sources
E) By coding the data just once

F) A) and B)
G) B) and E)

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In a _____,researchers analyze secondary materials to try and understand what we know,and what we don't know,about a particular topic.


A) focus group research to develop new ideas
B) review of literature
C) complete participation
D) code sheet
E) complete observation

F) C) and D)
G) A) and C)

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Unobtrusive methods are not suited to comparative research.

A) True
B) False

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Name at least two sources of publicly available quantitative data.

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Students' answers may vary.Some of the p...

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Coding is said to be stable when the same content has been coded multiple times by the same person with different results each time.

A) True
B) False

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False

Quantitative content analyses differ from qualitative content analyses in that quantitative content analyses:


A) involve assigning numerical values to raw data so that it can be analyzed using various statistical procedures.
B) aim to identify themes in the text being analyzed and to identify the underlying meaning of those themes.
C) are exclusively used by unobtrusive researchers.
D) are exclusively used by obtrusive researchers.
E) is exclusively used for primary data resources.

F) A) and E)
G) A) and B)

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Which among the following is a feature of unobtrusive research?


A) It requires the researcher to interact with the people she or he is studying.
B) Qualitatative researchers do not use unobtrusive research.
C) Quantitative researchers do not use unobtrusive research.
D) It refers to methods of collecting data that interfere with the subjects under study.
E) Interaction of the researcher with the subjects is not required in this research.

F) B) and D)
G) A) and C)

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How can a researcher avoid reproducibility related problems?


A) By avoiding ambiguous coding instructions
B) By altering the original textual data
C) By ignoring the cognitive differences between individuals coding the data
D) By having all the coders code separately
E) By ignoring ambiguities in the text

F) All of the above
G) None of the above

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A

A content analysis of scholarly literature would raise questions not raised in a literature review.

A) True
B) False

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Unobtrusive research is relatively high-cost compared to other methods.

A) True
B) False

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Define accuracy and describe strategies for overcoming problems of accuracy.

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Accuracy refers to the extent to which o...

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Original sources of data that have not already been analyzed are referred to as _____.


A) primary sources
B) "cooked" data sources
C) unnatural data types
D) secondary sources
E) tertiary sources

F) B) and E)
G) A) and E)

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Define historical comparative research.

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Sociologists interested in history are l...

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Content analysis is a:


A) type of obtrusive research that involves interviewing people in their natural settings.
B) qualitative method of data collection that involves observing,interacting with,and interviewing people in their natural settings.
C) part of field research that involve spending time with and watching one's research participants.
D) semistructured meeting between a researcher and respondent in which the researcher asks a series of open-ended questions.
E) type of unobtrusive research that involves the study of human communications.

F) None of the above
G) A) and E)

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E

Discuss the differences between qualitative and quantitative content analysis.

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Content analysis can be qualitative or q...

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_____refers to methods of collecting data that don't interfere with the subjects under study.

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Unobtrusiv...

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Which of the following statements is true about analyzing material artifacts?


A) Analyzing their meaning is as simple as understanding them from the researcher's own contextual position.
B) The researcher has access to the people who created the artifacts.
C) It is easy to analyze the meanings of the artifacts.
D) There are no issues regarding the validity and reliability.
E) It tells researchers about their beliefs,values,or norms.

F) None of the above
G) D) and E)

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Which of the following is an example of a physical trace?


A) Buttons from a Civil War soldier's uniform
B) Gold coins found in a sunken ship that went missing during the 1880's
C) Idols found during an excavation at an archaeological site
D) Ancient tools used by men during the stone age period
E) The worn path across a campus

F) B) and E)
G) B) and D)

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Identify the major weaknesses of unobtrusive research.

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Unobtrusive researchers analyze data tha...

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