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Exam 9: Enterprise Applications to Manage Supply Chains and Respond to Customers

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Question 31

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Before the ________,supply chain coordination was hampered by the difficulties of making information flow smoothly among disparate internal supply chain systems for purchasing,materials management,manufacturing,and distribution.

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Question 32

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It might take a large Fortune 500 company ________ to complete a large-scale implementation of an enterprise system or a system for SCM or CRM.

A) several days
B) several weeks
C) several months
D) several years

E) A) and B)
F) A) and C)

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Question 33

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Customer relationship management systems typically provide software and online tools for sales,customer service,and

Why would a firm adopt a service platform strategy?

Customer service modules in CRM systems provide tools for

Nike's contract suppliers do not ________ runners from scratch.

Enterprise systems provide value both by increasing ________ efficiency and by providing firm-wide information to help managers make better decisions.

The bullwhip effect is the distortion of information about the demand for a product as it passes from one entity to the next across the supply chain.

Enterprise systems help firms respond ________ to customer requests for information or products.

A scheduling system for minimizing inventory by having components arrive exactly at the moment they are needed and finished goods shipped as soon as they leave the assembly line best describes a ________ strategy.

The measurement of the number of customers who stop using or purchasing products or services from a company is called

It can cost ________ times more to sell to a new customer than to an existing customer.

CRM software can help organizations identify high-value customers for preferential treatments.

Bobby is looking at the business processes that are critical in his firm.The processes include personnel administration,time accounting,payroll,personnel planning and development,benefits accounting,applicant tracking,time management,compensation,workforce planning,performance management,and travel expense reporting.Which of the business processes supported by enterprise software is most critical for this firm?

Inefficiencies in the supply chain,such as parts shortages,underutilized plant capacity,excessive finished goods inventory,or high transportation costs,are caused by inaccurate or untimely information.

It might take a large Fortune 500 company ________ to complete a large-scale implementation of an enterprise system or a system for SCM or CRM.

Enterprise application vendors have created ________ to make their own customer relationship management,supply chain management,and enterprise systems work closely together with each other.

Global supply chains typically span smaller geographic distances and time differences than domestic supply chains.

________ systems manage the flow of products through distribution centres and warehouses to ensure that products are delivered to the right locations in the most efficient manner.

Identify two supply chain models.Which is better?