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What is the relation between value creation and transactions cost?

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Value is created when transactions costs...

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Manufacturers of printers and computers set prices independently. This means that they:


A) do not consider the positive effect that their lower prices have on the other's profit.
B) do not consider the negative effect that their lower prices have on the other's profit.
C) do not consider the positive effect that their higher prices have on the other's profit.
D) do not consider the negative effect that their higher prices have on the other's profit.

E) A) and B)
F) A) and C)

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Degree of rivalry is:


A) high when excess capacity of existing firms is low.
B) low when fixed costs of existing firms are high.
C) high when fixed costs of existing firms are low.
D) high when fixed costs of existing firms are high.

E) A) and B)
F) B) and C)

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With creating value we have:


A) a shift in both the demand and supply curves to the right.
B) a shift in both the demand and supply curves to the left.
C) demand shift to the right and supply to the left.
D) demand shift to the left and supply to the right.

E) A) and B)
F) A) and C)

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Strategy refers to the general policies that managers adopt to increase:


A) costs.
B) the number of customers at the same price.
C) the rate of technological change.
D) the generation of profits.

E) B) and C)
F) None of the above

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If transactions costs can be reduced in a marketplace, then total producer and consumer surplus will:


A) increase.
B) stay the same.
C) decrease.
D) first increase and then decrease.

E) None of the above
F) All of the above

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Economies of scope are said to exist when:


A) one firm produces many products rather than separate firms for each.
B) many firms produce many products rather than one firm producing all.
C) many firms produce a single product rather than one firm.
D) one firm produces multiple products rather than separate firms producing all.

E) A) and B)
F) A) and D)

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Successful invention and innovation in the marketplace:


A) can create value and is easy to capture.
B) cannot create value and is difficult to capture.
C) can create value but is often difficult to capture.
D) is not important to most company's strategy.

E) C) and D)
F) A) and B)

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Setting up of outlet malls in rural highways is an example of:


A) increased consumer transactions cost.
B) increased producer transactions cost.
C) reduced consumer transactions cost.
D) reduced producer transactions cost.

E) A) and D)
F) A) and C)

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Many manufacturers attempt to build fairly close relationships with the firms that supply their packaging and boxes. Why?

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Many manufacturers attempt to build fair...

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If consumers find that there are substantial transactions costs to purchasing a product, then:


A) overall consumer demand is greater at each price.
B) overall consumer demand is the same at each price.
C) overall consumer demand is less at each price.
D) equilibrium price and quantity both fall.

E) C) and D)
F) A) and B)

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In a competitive market, the firm has a difficult time capturing value due to the large number of rivals. But it can be successful at capturing value if the:


A) firm's cost curves are higher than rivals.
B) firm's superior productivity is based on value of the whole organization.
C) firm's superior productivity is based on selected components of superiority within the firm.
D) demand for the firm's product is inelastic.

E) C) and D)
F) B) and C)

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The fast food industry from Back Yard Burgers to KFC promises good food delivered quickly. The value of the consumer's time:


A) is less important than productions costs.
B) is a key component in creating value for the firm and the consumer.
C) is usually so low that fast food is unimportant in the marketplace.
D) must be discounted to make sure it is negative.

E) A) and D)
F) None of the above

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Putting together two goods - shaving cream and razors - to increase value is using the power of:


A) complementary goods.
B) substitute goods.
C) unrelated goods.
D) technologically advanced goods.

E) All of the above
F) A) and D)

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Paul Romer argues that "what underlies this process [economic success] ...... are instructions, formulas, recipes, and methods of doing things." He is referring to the:


A) hardware or tangible assets.
B) software or intangible assets.
C) wetware or soup recipes.
D) hardware or human resources.

E) All of the above
F) A) and C)

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In a corporation, one important source of value is that 'whole organization' is worth more than the sum of its parts. This is called:


A) team production capabilities.
B) collective cost analysis benefits.
C) complementary goods value creation.
D) substitute goods value creation.

E) A) and B)
F) A) and C)

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Draw supply and demand for a product showing the equilibrium price and quantity. Illustrate what would happen if all the transactions costs of market were reduced. Generally, what is the impact of transactions costs on the operation of the marketplace?

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blured image The dashed supply and demand curves ill...

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What happens to producer surplus and consumer surplus if transactions costs are reduced?

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Consumer-borne transaction costs reduce ...

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Since September 11, 2001, longer lines, longer airport waits, and limits on carry-on luggage have all contributed to:


A) an increase vacation air travel.
B) an increase in business air travel.
C) a decline in value of air travel.
D) an increase in value of air travel.

E) All of the above
F) A) and B)

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Besides barriers to entry, what are some of the other reasons for incumbents to maintain their profits.

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Besides barriers to entry, the...

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